About
Who schlepped that giant penny into the Batcave, anyway? How did a struggling student like Peter Parker create custom-branded spider-tracers? And if your Who’s Who page listed your occupation as “Adventurer,” where are you getting the money to make rent?
These are the things that crossed my mind when I was a kid reading comics. And while I’m a firm believer in “suspension of disbelief,” it still entertained my young brain to consider these real-life concerns in contrast to the sensational world of super-heroes.
It didn’t help that I spent most of my adult career working in marketing and advertising. And I thought, if super-heroes really existed, they’d probably employ some of those fast-talking agency types. Publicists covering up some drunken benders. Marketing Directors finding ways for would-be heroes to make a buck. And graphic designers figuring out the best logos to slap on spider-tracers.
It seemed like there was an endless wealth of material behind such a concept. So welcome to the Hero Business, where we firmly believe “with great power comes great marketability.”
Do I deserve a promotion? Or should I be fired?
Either way, I’d love to hear your opinions on The Hero Business.
Drop me an e-mail!
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Hey man, I just wanted to say that I’m loving the idea of this comic. I’m a big nerd and love superheroes but one of my good friends is really into PR and marketing and doesn’t get comics – finally there is a comic that we can both enjoy and get a kick out of. Thanks
Cool! I try to gear the comic to appeal to non-comic-fans, too. I think everyone understands the notions of celebrities, branding and reboots these days! It’s all connected, y’know?
I just read the entirety of your web comic and subscribed to see the new stuff and I just love it. I work in marketing as well so this is amazing for me. Please keep up the great work!
awesome! and, welcome!
I just discovered your comic via the swell folks at Neatorific. The Hero Business is a fun strip – I give it two paws up!
Welcome to the biz!
I just found your comic and am enjoying it immensely. I’ve read a bit about the more business-y side of supers before now (the ever-popular Evil Inc webcomic and the Interviewing Leather series). It’s nice to get another view from the PR perspective, especially since it’s a nicely tongue-in-cheek one.
welcome aboard! And, thanks!
Glad I’ve been following this comic for a while now! Two years and going strong! Just wanted to pass along that I’m doing a second Hero Business cartoon fancast on comicbookmovie.com, this time a treatment of the first four episodes of the show based on your first four completed stories.